Brand Image Enhancement for Jetvix (Trading Platform)

Client’s Request: 

Jetvix, a new international trading platform, approached us with the task of strengthening the brand’s positive image in Brazil. The key task was to reinforce the company’s positive brand image on Google, ensuring that potential users encounter only truthful information about Jetvix when searching.

Tasks:

• Conduct an analysis of the Brazilian market and identify the most in-demand brand-related queries related to Jetvix.
• Create and optimize PR articles, focusing on the positive aspects and achievements of the brand.
• Ensure the placement of PR materials in the top 10 search results for brand-related queries in the Brazilian market.

Methods and Solutions Applied:

• Market research. We analyzed the needs and interests of the Brazilian audience to understand which aspects of Jetvix’s operation are most valuable to local users.
• Content creation. Based on the obtained data, PR articles were prepared in Portuguese, emphasizing the platform’s key advantages.
• Material placement. When selecting platforms for publication, we paid special attention to the relevance and authority of sources to ensure maximum visibility of materials in search results.

Results:

• All PR materials were carefully prepared, optimized, and aimed at forming a positive opinion about the Jetvix brand among potential clients.
• We successfully created and placed PR articles focused on Jetvix’s positive image in Portuguese. As a result, all published materials made it to the top 10 search results for key brand-related queries.

Examples of articles placed in search engine result